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Gloria Smythe – an Iconic Australian Designer, Author, Illustrator and Design Teacher.

Part 1 – Trade Patternmaker to the Royal Family

Literally unknown among the plethora of Australian Designers who today mark their name to luxury brands and perfumes, 79 year old Gloria Smythe (Mortimer Dunn) is one Australian who stands testimony to the female emancipation of our time and is an aspirational role model to all women in this country.

In 1952 following the completion of her Art Scholarship and five years teaching Design at East Sydney Technical College, Sydney born Gloria Smythe sailed alone to London and visited the major Art Colleges and London couturier. The British Council had organized for Gloria to view all the London Fashion collections. She worked hard, studied at the London School of Fashion and joined Horrockses Fashion as an Assistant and Patternmaker

to the Head Designer, John Tullis. Horrockses Fashions were renowned for their cotton dresses but their workroom did justice to collections of Resort wear, Daywear, Evening Wear and Haute Couture. From 1952-1956 in her elegant workroom in the Earl of Suffolk’s former house in Hanover Square, Gloria assisted John Tullis through pattern making to create dresses for the Queens tour of Australia and Nigeria, for the Duchess of Kent and Princess Alexandra’s Canadian tour and for Princess Margaret’s Caribbean tour.

Gloria Smythe, Horocks
Gloria invents the multi-size pattern



In her pursuit of excellence Gloria was inspired by the classic designers of the periods. Dior, Jacque Fath, Belanciaga and Chanel were of particular interest, as was the Interstoff textile festival and her cultural visits to the many museums and art galleries as she traveled the world. Gloria states, “The Interstoff Textile and Gaido Garment Trade Show were the ones I looked forward to the most.”

It was Gloria’s designs that were photographed by London photographers Norman arkinson and John French and seen in the pages of Vogue and Harpers Bazaar.

Gloria had met English journalist and photographer, Bernard Mortimer Dunn in Australia in 1951 and on the Christmas Eve of 1954 they were married in London.

Over the years at Horrockses, Gloria also assisted to develop styles that were synonymous with the Ready to Wear of today that were exported to America, Europe and Australia.

On their return to Australia her career took a twist away from couture and into swimwear and resort wear. Gloria freelanced for some years whilst she was writing her books and continued her passionate work as a teacher at East Sydney Technical College.

In her pursuit of excellence Gloria Smythe has always chosen to share her knowledge with those around her, working as a Teacher at East Sydney Technical College (now the Art School). Apart from the three years Gloria spent in London, she has demonstrated her commitment to the education of our youth since 1947. Gloria shared her love of textiles, weaving and crafts with the students and authored four Fashion texts on patternmaking,
fashion making, fashion design and children’s pattern making. Over the years, Gloria was the only teacher who had worked as a Designer for international companies, both in Australia and overseas.

Gloria states, “I returned to teaching because I wanted to share the experience I had gained overseas with my students.”

It was Gloria who introduced French Drapery and Trade Patternmaking to the curriculum and was the pioneer of the first ever “multisize” patterns in the country. Not realizing she needed to copyright her idea, Gloria’s innovation was adopted in a similar form by the major patternmaking companies and can be seen today all over the world.

Gloria’s traditional Chanel inspired suit, Jackie Kennedy Style Dress and Hollywood Reversible Swimsuit was the innovative lift out in Woman’s Day Magazines in the early 60’s.

Gloria is recognized today in the International Authors and Writers Who’s Who in Cambridge, England.

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Melbourne Cup Carnival Fever 2008 (LINK)

September 10th 2007 15:35
Whilst Sydney's spring carnival racing may have been bought to a standstill, the Stylist whose Celebrity was voted one 1 of 9 best dressed at the Melbourne Cup, this very blogger shares her tips as she prepares the 2008 VRC Ambassadors wardrobes for this years Melbourne Cup Racing Carnival...

What’s In


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Who's Hot for Summer 2008 (LINK)

September 7th 2007 16:15
Who's Hot for Summer 08

Forget the unwearable items you see strutting down some fashion runways, european fashion speaks to the sillhouette and moves us back to the real aim of fashion - expressing ourselves AND flattering our body shape


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Silver Springs

August 17th 2007 03:42
Initially metallic fashion appeared to me to be something of a transient trend. For some reason to me, if something is shiny and popular, then it will fade fast. It seems however, that silvers and golds may one day be the epitome of noughties fashion. It has survived several seasons now, and continues to make an appearance on the catwalk. In a decade’s time, will we look back and cringe at how much glimmer made its way into our wardrobe at the start of the 21st century?

For now, there are a plethora of options available to those who can carry off some glam metal. For the more formal wear, for cocktail parties and nights out clubbing, Filippa K amongst many, have created some very cute mini dresses in shiny fabrics like the one below.

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Unraveling the weird!

July 23rd 2007 05:24
"What the hell was that designer thinking?"

"Who the hell would wear that?!"

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Romance Was Born

July 18th 2007 00:21
There really was a rebirth of romance in the Australian Fashion scene, and this time it came in the form of the most delicious sparkly candy-coloured clothing line! Trust me though when I say that they're not just another luvy cutesy sparkly clothing brand, because they actually produce cool clothes! I'm just a little concerned.. as this is the second time for me to use the word delicious to describe clothes I see. And believe me, I've never eaten someone's outfit nor have I ever planned to.

Romance Was Born girl
"See candy anywhere?"

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More Mouret

July 5th 2007 08:28
Only a few posts ago I was bemoaning the lack Roland Mouret in my life after that galaxy dress (worn rather well by Demi Moore). But Style.com has informedme that he has returned, view their article here.

And here's my favourites of the aforementioned collection


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Fashion blog diet

June 19th 2007 00:11
Fashion blogging, like most other blogging provides a forum for otherwise unqualified opinionators, like me. That is, except in the case of The Sartorialist whose blog has been listed by Time as one of the top 100 design influences. His images appear on Style.com and in Vanity Fair and his pithy comments and street shots are indeed a cultural record. He balances the male and female shots and favours the quirky or unconventional, those who don’t just follow trends but help create them. And his journeys to Berlin and Scandinavia, Milan and Paris provide a travel-poor Sydney-ite with the vicarious pleasure of the international flaneur.

The Sartorialist blog
From Thesartorialist.blogspot.com/

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Daria Werbowy: Canadian Amazon

June 15th 2007 00:07
Daria Werbowy
From Dariawerbowy.org


Pictured here all fresh faced and delightful is Daria Werbowy of Canada. Werbowy, like Jessica Stam, passes my knee test (if the thigh is wider than the knee then the model is not sick) and not only that but she exhibits an intelligence one may not expect from models. Maybe she’s simply learned to feign intent with those blue eyes of hers, or perhaps I’m prejudiced because she’s brunette but I do think there’s something more in Werbowy’s brain than is usually held in the mind of a model


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In my habitual internet trawlings I came across quite a feat on the Prada website. Admittedly I didn’t much like this season’s collection but the means by which it is represented is a true cultural document. Prada demonstrates wit, self-reflexivity and pastiche in a way that many other ‘postmodernists’ should envy. As a European luxury brand, descended from a grand tradition to a commercial reality, Prada is a modern day icon but the self-representation offers an entirely new perspective on the brand.

Prada sunglasses
From Prada.com

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Gucci sucks

June 13th 2007 00:43
Just about anyone with any style steers clear of Gucci on the whole and their Autumn/Winter 07 collection only affirms that general principle. Let’s take a look at some examples.

Lily Donaldson in Gucci
From Gucci.com

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French, a singer and daughter of Serge, Charlotte Gainsbourg had to be gorgeous. Obviously inheriting more of her actress/model mother's (Jane Birkin of Hermes Birkin bag fame) looks than her brooding crooner dad. Recently she gained greater Australian exposure in The Science of Sleep, starring alongside Gael Garcia Bernaz as a Parisienne neighbour gradually drawn into a world of fantasy and phantasm. As you can see in this picture there was minimal attention paid to her hair and makeup, her wardrobe was dowdy and still she radiates beauty.

Charlotte Gainsbourg in the Science of Sleep
From MSN.com

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VivienneWestwood.com
From Viviennewestwood.com


After visiting the Victoria and Albert exhibition which travelled to the National Gallery in Canberra a few years ago, I’ve been obsessed with Vivienne Westwood. It’s not just that she’s sixty and has a beautiful thirty-year-old Italian lover, although that does impress me, and it’s not just that she’s been an inspiration for generations of fashionistas, mostly it’s because for Westwood, fashion is thought


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One of the most striking models of the contemporary brat pack is Jessica Stam, a statuesque Canadian who has the kind of natural physique required for catwalk shows. She is indeed long and slender but there is nothing painful about the proportions of her legs or the position of her clavicle. My general rule is that if the knee is wider than the thigh there’s a problem but Stam is in proportion as you can see from the Stella McCartney show.

Jessica Stam in McCartney
From Style.com

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