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Gloria Smythe – an Iconic Australian Designer, Author, Illustrator and Design Teacher.

Part 1 – Trade Patternmaker to the Royal Family

Literally unknown among the plethora of Australian Designers who today mark their name to luxury brands and perfumes, 79 year old Gloria Smythe (Mortimer Dunn) is one Australian who stands testimony to the female emancipation of our time and is an aspirational role model to all women in this country.

In 1952 following the completion of her Art Scholarship and five years teaching Design at East Sydney Technical College, Sydney born Gloria Smythe sailed alone to London and visited the major Art Colleges and London couturier. The British Council had organized for Gloria to view all the London Fashion collections. She worked hard, studied at the London School of Fashion and joined Horrockses Fashion as an Assistant and Patternmaker

to the Head Designer, John Tullis. Horrockses Fashions were renowned for their cotton dresses but their workroom did justice to collections of Resort wear, Daywear, Evening Wear and Haute Couture. From 1952-1956 in her elegant workroom in the Earl of Suffolk’s former house in Hanover Square, Gloria assisted John Tullis through pattern making to create dresses for the Queens tour of Australia and Nigeria, for the Duchess of Kent and Princess Alexandra’s Canadian tour and for Princess Margaret’s Caribbean tour.

Gloria Smythe, Horocks
Gloria invents the multi-size pattern



In her pursuit of excellence Gloria was inspired by the classic designers of the periods. Dior, Jacque Fath, Belanciaga and Chanel were of particular interest, as was the Interstoff textile festival and her cultural visits to the many museums and art galleries as she traveled the world. Gloria states, “The Interstoff Textile and Gaido Garment Trade Show were the ones I looked forward to the most.”

It was Gloria’s designs that were photographed by London photographers Norman arkinson and John French and seen in the pages of Vogue and Harpers Bazaar.

Gloria had met English journalist and photographer, Bernard Mortimer Dunn in Australia in 1951 and on the Christmas Eve of 1954 they were married in London.

Over the years at Horrockses, Gloria also assisted to develop styles that were synonymous with the Ready to Wear of today that were exported to America, Europe and Australia.

On their return to Australia her career took a twist away from couture and into swimwear and resort wear. Gloria freelanced for some years whilst she was writing her books and continued her passionate work as a teacher at East Sydney Technical College.

In her pursuit of excellence Gloria Smythe has always chosen to share her knowledge with those around her, working as a Teacher at East Sydney Technical College (now the Art School). Apart from the three years Gloria spent in London, she has demonstrated her commitment to the education of our youth since 1947. Gloria shared her love of textiles, weaving and crafts with the students and authored four Fashion texts on patternmaking,
fashion making, fashion design and children’s pattern making. Over the years, Gloria was the only teacher who had worked as a Designer for international companies, both in Australia and overseas.

Gloria states, “I returned to teaching because I wanted to share the experience I had gained overseas with my students.”

It was Gloria who introduced French Drapery and Trade Patternmaking to the curriculum and was the pioneer of the first ever “multisize” patterns in the country. Not realizing she needed to copyright her idea, Gloria’s innovation was adopted in a similar form by the major patternmaking companies and can be seen today all over the world.

Gloria’s traditional Chanel inspired suit, Jackie Kennedy Style Dress and Hollywood Reversible Swimsuit was the innovative lift out in Woman’s Day Magazines in the early 60’s.

Gloria is recognized today in the International Authors and Writers Who’s Who in Cambridge, England.

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Queens of Bling (LINK)

September 15th 2007 15:17
Designing a crown fit for a Queen is no simple feat but Jewellery Designers Ana and Contessa Nicolaou of Tessarella House have become quite the experts since being announced as the Exclusive Designers for Miss World Australia two years ago.

Miss World, tiara, Tessarella House
Miss World Australia 2006 wears Tessarella House

[ Click here to read more ]
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Ultra thin is not 'in' (LINK)

September 15th 2007 15:16
There was a time when a woman's wealth was recognized by her rubenesque figure. Today Paris Hilton lookalikes are revered and every womens magazine don't print without them. Governments around the world are now taking action to address the unrealistic body image expectations placed upon the worlds modelling industry. The Australian Fashion Council hosted a forum in March to discuss and debate whether or not industry guidelines are necessary to discourage the use of extraordinarily thin models on Australian runways and to ensure the health and wellbeing of Young Australians working as fashion models.

More importantly it raises the discussion that Designers and media have an ethical obligation to set the right role models for the youth of today


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Galliano Girls

July 12th 2007 01:05
Ever wonder how you would look if you were a Galliano girl? Think Charlize Theron, Eva Green, Dita Von Teese, Kate Hudson and down to Jessica Alba! There are in fact many more Hollywood glamour girls that are totally hooked by John Galliano's imaginative yet beautiful creations.

Kate Hudson and Eva Green
Kate Hudson and Eva Green, don't they look delicious?

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VivienneWestwood.com
From Viviennewestwood.com


After visiting the Victoria and Albert exhibition which travelled to the National Gallery in Canberra a few years ago, I’ve been obsessed with Vivienne Westwood. It’s not just that she’s sixty and has a beautiful thirty-year-old Italian lover, although that does impress me, and it’s not just that she’s been an inspiration for generations of fashionistas, mostly it’s because for Westwood, fashion is thought


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